Social Media / Instagram Captions
Create questions for captions or Stories that drive comments and DMs.
Why This Prompt Exists
Most Instagram posts don’t ask questions — so they don’t get comments.
You get:
- captions that inform but don’t engage
- no questions (no reason to comment)
- questions that are too hard to answer
- questions that don’t relate to the post
- low comment counts (algorithm penalty)
But engagement is not automatic.
It is prompted by easy-to-answer questions.
- Yes/no questions: easy, fast
- This or that: binary choice
- Fill in the blank: low effort
- Personal experience: relatable
- Opinion: sparks discussion
Without engagement questions, your post dies in the feed.
This framework forces AI to generate questions that drive comments.
The Prompt
Assume the role of an Instagram engagement strategist who writes questions that get comments. Your task is to generate engagement questions. Generate: 1. YES/NO QUESTIONS (3) - Easy, fast to answer 2. THIS OR THAT QUESTIONS (3) - Binary choice 3. FILL IN THE BLANK (3) - Low effort, fun 4. PERSONAL EXPERIENCE QUESTIONS (3) - Relatable, encourages sharing 5. OPINION QUESTIONS (3) - Sparks discussion 6. TOP 5 QUESTIONS (ranked) - For this specific post INPUTS: Post Topic: [WHAT IS THE POST ABOUT?] Target Audience: [WHO ARE THEY?] Comment Goal: [QUANTITY (many comments) / QUALITY (thoughtful replies) / BOTH] Post Type: [FEED / REEL / CAROUSEL / STORY] Brand Voice: [FRIENDLY / PROFESSIONAL / WITTY / CURIOUS] RULES: - Yes/no: easiest to answer (most comments) - This or that: engaging, shareable - Fill in the blank: low effort, fun - Personal experience: builds community - Opinion: sparks discussion, higher quality - One question per post (don't confuse with multiple) - Ask at the end of the caption (after value)
How To Use It
- Yes/no questions get the most comments (easiest to answer).
- This or that questions are engaging and shareable.
- Fill in the blank questions are low effort and fun.
- Personal experience questions build community (people love sharing their stories).
- Opinion questions spark discussion (higher quality comments).
- One question per post — multiple questions confuse readers.
- Ask at the end of the caption, after delivering value.
Example Input
Post Topic: How to raise freelance rates without losing clients
Target Audience: Freelancers earning $30-80/hour
Comment Goal: BOTH (quantity and quality)
Post Type: CAROUSEL
Brand Voice: FRIENDLY AND CURIOUS
Why It Works
Most posts don’t ask for engagement.
This framework improves outcomes by forcing:
- yes/no questions (easy comments)
- this or that (engagement)
- fill in the blank (low effort)
- personal experience (community)
- opinion questions (discussion)
Great engagement questions don’t ask for essays — they ask for easy, relatable answers.
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