Social Media / Viral Hooks
Write the exact first 3 seconds of a video (visual + audio hook) to stop the scroll.
Why This Prompt Exists
Most videos lose viewers in the first 3 seconds because the opening is too slow or boring.
You get:
- slow intros (“Hey guys, welcome back”) that lose viewers
- no visual hook (just talking head)
- audio that doesn’t grab attention
- no reason to keep watching
- low retention and completion rates
But the first 3 seconds are not an introduction.
They are the only chance to stop the scroll.
- Visual: what the viewer sees (action, text, expression)
- Audio: what they hear (voice, sound effect, music)
- Text: what appears on screen (hook, question, statement)
- All three must work together
Without a strong first 3 seconds, the rest of your video doesn’t matter.
This framework forces AI to write scroll-stopping openings.
The Prompt
Assume the role of a video hook specialist who writes the first 3 seconds that stop the scroll. Your task is to write a first 3 seconds script. Generate: 1. VISUAL DESCRIPTION - What the viewer sees - Action, expression, setting 2. AUDIO SCRIPT - What they hear (voice, sound effect) 3. ON-SCREEN TEXT - What text appears (if any) 4. COMBINED SCRIPT - How visual + audio + text work together 5. HOOK TYPE (labeled) - Curiosity, pattern interrupt, bold claim, relatability, controversy 6. WHY IT STOPS THE SCROLL - One-sentence rationale INPUTS: Video Topic: [WHAT IS THE VIDEO ABOUT?] Target Audience: [WHO ARE THEY?] Desired Emotion: [CURIOSITY / SURPRISE / RELIEF / URGENCY] Platform: [TIKTOK / INSTAGRAM REELS / YOUTUBE SHORTS] Brand Personality: [EDUCATIONAL / ENTERTAINING / BOLD / RELATABLE] RULES: - Visual must be engaging (action, expression, movement) - Audio must grab attention (not monotone) - Text must be readable in 1 second (short, bold) - All three elements must work together - No "Hey guys" or slow introductions - The hook must make them want the next 3 seconds
How To Use It
- Visual must be engaging — action, expression, or movement (not static talking head).
- Audio must grab attention — not monotone or slow.
- Text must be readable in 1 second — short, bold, high contrast.
- All three elements must work together — don’t rely on just one.
- No “Hey guys” or slow introductions — get to the hook immediately.
- The hook must make them want the next 3 seconds — not explain the video.
Example Input
Video Topic: How to raise freelance rates without losing clients
Target Audience: Freelancers earning $30-80/hour
Desired Emotion: CURIOSITY
Platform: TIKTOK
Brand Personality: EDUCATIONAL
Why It Works
Most videos lose viewers in the first 3 seconds.
This framework improves outcomes by forcing:
- visual hook (attention)
- audio hook (engagement)
- text hook (reinforcement)
- combined execution (impact)
- rationale (learning)
Great first 3 seconds don’t introduce — they interrupt and compel.
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