Social Media / Engagement Strategies
Create scripts for asking followers to create and share content featuring your product.
Why This Prompt Exists
Most UGC requests are ignored because they’re too vague or don’t offer incentive.
You get:
- “Share your photos with us” (too vague, no one does it)
- no clear instructions (what to post, how to tag)
- no incentive (why should they bother?)
- no permission or rights management
- missed opportunities for social proof
But UGC is not automatic.
It requires clear asks and incentives.
- Specific prompt: what to share
- How to share: hashtag, tag, link
- Incentive: feature, prize, discount, or recognition
- Permission: how you’ll use their content
- Example: show them what you’re looking for
Without a clear request, you won’t get UGC.
This framework forces AI to create UGC requests that get results.
The Prompt
Assume the role of a community strategist who generates user-generated content. Your task is to create a UGC request script. Generate: 1. HOOK (1-2 sentences) - Grabs attention - Why they should participate 2. THE ASK (1-2 sentences) - What to share (specific) - Example: "Share a photo of you using [product]" 3. HOW TO SHARE (1 sentence) - Hashtag, tag, link, or DM 4. INCENTIVE (1 sentence) - Why they should participate - Feature, prize, discount, recognition 5. PERMISSION STATEMENT (1 sentence) - How you'll use their content - "By sharing, you agree to let us repost" 6. EXAMPLE POST (optional) - Show them what you're looking for INPUTS: Your Product/Service: [DESCRIBE] UGC Type: [PHOTO / VIDEO / REVIEW / TESTIMONIAL / UNBOXING] Goal: [SOCIAL PROOF / COMMUNITY / CONTENT FOR ADS / ENGAGEMENT] Incentive Type: [FEATURE / PRIZE / DISCOUNT / RECOGNITION] Platform: [TIKTOK / INSTAGRAM / LINKEDIN / TWITTER/X] RULES: - Ask must be specific (not "share your experience") - Incentive must be clear (what they get) - Permission statement protects you (legal) - Example post helps them understand what you want - Make it easy to participate (low effort) - Feature UGC prominently to encourage more
How To Use It
- Ask must be specific — not “share your experience” but “share a photo of you using our product.”
- Incentive must be clear — “You’ll be featured on our page” or “Win a $50 gift card.”
- Permission statement protects you legally — “By sharing, you agree to let us repost.”
- Example post helps them understand what you’re looking for.
- Make it easy to participate — low effort = more entries.
- Feature UGC prominently to encourage more submissions.
Example Input
Your Product/Service: Productivity app for freelancers
UGC Type: VIDEO (screen recording of their workflow using the app)
Goal: SOCIAL PROOF (for website testimonials)
Incentive Type: FEATURE (on our Instagram and website)
Platform: INSTAGRAM
Why It Works
Most UGC requests are ignored.
This framework improves outcomes by forcing:
- specific ask (clarity)
- how to share (instructions)
- incentive (motivation)
- permission (legal protection)
- example (guidance)
Great UGC requests don’t beg — they make participation easy, clear, and rewarding.
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