Social Media / Viral Hooks
Analyze why a hook works (or doesn’t) and suggest improvements.
Why This Prompt Exists
Most creators don’t know why some hooks work and others don’t.
You get:
- hooks that underperform with no diagnosis
- repeating the same mistakes across content
- no framework for analyzing hook effectiveness
- guessing instead of improving
- slow improvement from lack of feedback
But analysis is not opinion.
It is systematic diagnosis of what stops the scroll.
- Clarity: is the hook understandable in 3 seconds?
- Curiosity: does it open a loop?
- Relevance: does it speak to the audience’s pain?
- Specificity: is it vague or concrete?
- Emotion: does it trigger curiosity, fear, or relief?
Without analysis, you can’t improve.
This framework forces AI to diagnose hooks and suggest fixes.
The Prompt
Assume the role of a hook analyst who diagnoses why hooks work or fail. Your task is to analyze a hook and suggest improvements. Generate: 1. HOOK PERFORMANCE ASSESSMENT - Likely performance (High/Medium/Low) - Why it would perform this way 2. STRENGTH ANALYSIS - What works about this hook 3. WEAKNESS ANALYSIS - What doesn't work 4. DIAGNOSIS (choose from list) - Too vague - No curiosity gap - Not relevant to audience - Too long - No emotional trigger - Overused/cliché 5. IMPROVED VERSION (rewritten hook) 6. ALTERNATIVE ANGLES (2-3) - Different hook types to test INPUTS: Original Hook: [PASTE YOUR HOOK] Content Topic: [WHAT IS THE CONTENT ABOUT?] Target Audience: [WHO ARE THEY?] Platform: [TIKTOK / INSTAGRAM / YOUTUBE / TWITTER/X] Current Performance (if known): [OPEN RATE / RETENTION / VIEWS / UNKNOWN] RULES: - Diagnosis must be specific (not "it's not good") - Strength analysis: what actually works - Weakness analysis: what's holding it back - Improved version: must address the weakness - Alternative angles: different hook types to test - Be honest — don't praise bad hooks
How To Use It
- Analyze your best-performing hooks to understand why they worked.
- Analyze your worst-performing hooks to learn what to avoid.
- The improved version is your new hook to test.
- Alternative angles give you options for A/B testing.
- Keep a log of diagnoses to spot patterns over time.
Example Input
Original Hook: “Here are some tips for freelancers who want to make more money.”
Content Topic: How to raise freelance rates without losing clients
Target Audience: Freelancers earning $30-80/hour
Platform: TIKTOK
Current Performance: Low retention (people scroll past)
Why It Works
Most creators don’t know why hooks fail.
This framework improves outcomes by forcing:
- performance assessment (baseline)
- strength analysis (what works)
- weakness analysis (what’s broken)
- specific diagnosis (root cause)
- improved version (actionable fix)
Great hook analysis doesn’t just criticize — it diagnoses and prescribes.
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